Story Mode

EIGHT LEVELS. ONE COUCH.

Each level teaches one real idea through decisions rather than tutorials. Every company, number and deal is fictional, and none of it is legal, tax or investment advice.

1

The Couch Office

Playable now

Fired on a Tuesday. $500 and a stapler. Meet your mentor, pick between three business ideas and land one paying customer.

Teaches: Movement, interaction, first decisions

Boss challenge: Negotiate your first paying customer.

2

Main Street Hustle

In production

Priya's car wash is dying and she doesn't know why. Choose marketing tactics — the expensive one isn't always the right one.

Teaches: Revenue, expenses, profit

Boss challenge: Make the business profitable before the month ends.

3

The First Deal

In production

An owner wants out and the asking price is above your cash. Read the books, talk to the staff, then choose: cash, seller financing, partnership, or walk.

Teaches: Deal structuring

Boss challenge: Close a good deal without bankrupting yourself.

4

People Problems

In production

Employees, managers, complaints and a calendar that hates you. Do everything yourself and performance quietly collapses.

Teaches: Hiring, systems, delegation

Boss challenge: Leave the business alone for three days and keep it running.

5

The Bank Meeting

In production

Prepare your numbers and face a banker who asks the questions you've been avoiding. 'Borrow more' is rarely the best answer.

Teaches: Financing and cash flow

Boss challenge: Build a financing plan that keeps cash flow healthy.

6

Partnership Tower

In production

Capital, work split, profit split, decision rights, exit terms. Pick the wrong partner and Level 7 gets much worse.

Teaches: Ownership and control

Boss challenge: Close the partnership without crippling the company.

7

The Crisis Quarter

In production

Your biggest customer leaves, the equipment breaks and a supplier raises prices in the same week. There is no obviously correct answer.

Teaches: Prioritisation under pressure

Boss challenge: Survive 90 simulated days without going broke.

8

From Couch to Conglomerate

In production

The full city unlocks. One major fictional acquisition: review the numbers, meet the seller, the banker and your partner, then choose the structure.

Teaches: Due diligence and the big close

Boss challenge: Ask smart questions before you sign.

START LEVEL 1